In a little more than ten years WAP has become a Premier Digital Media, Marketing, & Consulting (Project Management) Firms. All of our work is touched with urgency, advocacy, sustainability and optimism. In 12 years, we have become one of the most sought after public outreach firms simply because we attract staff and clients who share our vision of doing what works, what makes a difference, ensures a fair profit and at the same time, have fun. We are passionate about helping clients identify their marketing and outreach initiatives and building action plans that will enable them to achieve success in the long-term and short-term.

Since Hurricane Katrina crippled our city on August 29, 2005, WAP has been focused on doing its part, working at the center of the recovery, not merely providing advertising services, but as a strategic partner to organizations effecting change in economic development (Bring New Orleans Back Commission, Small Business & Diversity Expo, the Minority Report Publication, NOCVB, GNO Inc., Idea Village), education (Department of Education, Recovery School District, School Facilities Master Planning, & Sarah T. Reed High School), urban/community planning (Lafitte Redevelopment, UNOP, Redistricting for the City Council, NOLA Bound, & First Fridays) and various other public/private partnerships all across the region. We have aggressively focused our strategic capabilities and innovation planning on what we consider to be critical inflection points in the region. WAP was formed as an entrepreneurial, business-focused communications firm, cofounding and incubating various successful businesses within its offices, and continuing to necessarily evolve while remaining true to our core principles.